The local directory that was founded in October 2004, has newly begun leasing advertising space through out their mobile app for correlating businesses to Yelp categories. Yelp has now started hosting display ads in its mobile app with the first two businesses to advertise being InterContinental Hotels Group (IHG) and Mexican food giants, Taco Bell.
Customer retention is an important part of your business, especially if you in a highly competitive market. There are many strategies to help assist you in retaining your client base. Many of which include interacting regularly with your customers on a personal level. Building strong rapports with customers will help to boost your brand authority
Analyzing and reviewing your online marketing campaign through recorded data, is a great way to help you reflect and reassess your online campaigns. It will allow you to breakdown and review each individual platform of marketing and assess where there is a need for improvement or slight adjustments to enhance your online marketing and draw