SEO requires consistent effort and observation over time to help maintain its ranking. To help boost and assist these ranking for your sites natural performance, check out the quick tips below.
1. Re-think Title Tags
The words in your title should be the information posted on each page and simultaneously help inform and index your site with search engines. Sometimes too many keywords can spoil the search, so to speak. To reduce over-optimization a good formula to follow is:
[SEO Target Keyword]+ Description phrase [Branded Keyword]
Inserting a branded keyword where you are able to will greatly improve your title tag and the amount of hits.
2. Fresh features
Adding new articles on current trends with in your industry, reviews on products/experiences, inspirational posts or a collection of related links will help establish your website as a “go to” source. It will also entice readers to check your page more regularly for brand new content and develop a new affiliation from your keywords to search engines. This new relationship will also help draw in a new audience. To increase this number of audience members also incorporate social medias to network and propose this content.
3. Seek and Repair
If your site has too many broken links, it makes it difficult for search engines to catalog your keywords and therefore obstruct users from reaching your site. Avoiding this issue or mending these links can be simple by searching for broken link checkers that are free and will scan through your pages and highlight bad or broken links. Also administrating any other issues that may be damaging your site regularly will help improve users opportunities and overall increase traffic to your site.
4. Keep it Speedy
Installing caching plugins into your site will not only improve the sites natural search performance but will create a quick and simple experience for the user. Caching plugins use the stored information that has already been accessed. This reduces the number of resources needed to facilitate the site each time and in turn increasing download speed and develops a high and more efficient SERP ranking.