As internet has been expanded over the years, the way the sites are indexed and ranked has also been changed. To utilize the internet facility you need to rank high for the relevant keywords of your business. Before some time Meta tags were used while performing SEO, but these tags have become of low value as the appropriate results do not appear in search engines. Now-a-days nobody uses Meta tags in SEO of businesses.
To be visible in search engines, it is very necessary to know the strategy of search engines. Link building has a vital role in ranking of a website. Having quality backlinks makes it easy for a website to top the charts of search engines like Google, Yahoo, Bing and MSN.
While measuring the amount of quality backlinks you also need to consider the relevance of them. How many links are relevant to your business, it is also considered by search engines. Those links that are not relevant to the site are also counted but they are not much influential in helping a site to appear in top of the results. You can get more non relevant backlinks but keep your focus in getting high quality links that means links from the sites that have high page rank.
Whenever you submit articles in the article directories then you need to place a link to your website in the last of the post in a text box named as resource box, where you can put a link to your website. This helps in achieving one way links for your business.